On Demand

Whether preparing for a launch or trying to assess commercial strategies throughout the product life cycle, it is necessary to constantly evaluate discounting strategies across all forms of physical and payer channels and across the different types of payers in the market – commercial, Medicare, Medicaid, and government. In this session, we’ll explore strategic and tactical best practices and pitfalls to avoid.

Jennifer Sharpe
Executive Director, Customer Operations

Reena Patel
Senior Director, Channel and Patient Advisory